Over 1,400 years ago, a large piece of fragrant driftwood washed
ashore on the tiny Japanese island of Awaji. Realizing the uniqueness of
the marvelous fragrance emanating from the wood, island locals
presented it as a gift to the Empress Suiko. With this gift of precious
agarwood began a new era of refinement of — and appreciation for — the
enjoyment of fragrance.
In the early 18th century, Rokubei Moritsune Hata began incorporating
incense-making techniques he learned as an employee of Kyoto's Imperial
Palace. He would eventually introduce a new world of scent to an
audience beyond the realm of royalty.
Twelve generations later, the Hata family continue to create an
amazing array of fragrances. Shoyeido incense is considered the highest
quality, most natural incense available on Earth.
Shoyeido's blending process is an art form. Highly trained "masters"
draw upon centuries-old secrets to create masterworks of fragrance.
These artisans carefully process the quality, balance, and ratio of
every hand-selected natural ingredient. The slightest variation in
amount or quality of any component can dramatically influence the
outcome. Only the finest raw materials are used. The results are
remarkable, subtle scents that beckon us to use all of our senses —
what the Japanese call mon-koh, or "listening to incense." None of Shoyeido's incense contain synthetic oils or fragrances.
Shoyeido products are not just the preferred incense for most temples
in Japan. Unique blends are the modern natural solution for creating a
relaxed atmosphere in the home. Whether as an accompaniment to work, to
enliven social settings, to deepen yoga and meditation practices, or
simply as bubble bath or spa accompaniment, Shoyeido’s pure incense is a
timeless way to enhance atmosphere.
With respect for the environment and a concern for green practices,
Shoyeido continues to set the standard in the market of fragrance.
Permits from the Ministry of Economy, Trade & Industry in Japan, and
the US Fish & Wildlife Department to validate that Shoyeido's
products are properly accounted for and responsibly harvested. None of
the recipes contain animal ingredients and no testing has ever been done
on animals.
Shoyeido's products are proven sellers in many markets, including
health food stores, gift shops, bookstores, boutiques, vitamin stores,
apothecaries, spas, and salons. Shoyeido is the ideal product for stores
looking for the best quality lifestyle items. As consumers continue to
reach for natural products to deepen their experience and appreciation
for life, Shoyeido incense stands apart as the perfect, pure solution.
PRODUCT INFORMATION:
Unlike most incense, Shoyeido's blending techniques for their stick incense do not require a bamboo core. They use only the finest herbs, spices, resins and aromatic woods from
around the world. Many of the ingredients are kanpo-medicinal grade.
Coupled with blending techniques that have been developed over three
centuries, the result is a large collection of truly amazing fragrances.
Shoyeido offers a large variety of long-lasting, pure incense coils. Elegantly shaped and are visually pleasing. Horin, mean “Fragrant Ring” in Japanese named after periods and places
in Japanese history, our line of Horin incense offers a modern twist on
the ancient art of incense appreciation. Perfect for galleries, large
rooms and musical events. Each coil is hand-made and will burn for up to
2 ½ hours.
Shoyeido's Floral World cone-shaped incense is a colorful alternative to
the familiar "joss stick" format. No detail is overlooked in the
formulation of these charming recipes. Only top-grade herbs, woods,
essential oils and other natural ingredients are used in their cones.
Shoyeido proudly offers a diverse collection of authentic incense
holders imported from Japan. They have gorgeous pieces in raku, celadon,
blue-white porcelain, and much more. Much more than an everyday incense
holder, each of these beautiful pieces is a conversation piece, and a true
work of art.
Shoyeido's colorful cloth, brocade and paper sachets are an elegant way
to freshen linen cabinets, coat closets, suitcases, and musty auto
interiors. Each sachet contains an ancient recipe of herbs and
sandalwood. Traditional Japanese sachets often included an element of
camphor to repel moths from fine silks and woolens; their sachets include a
camphor note for just the same purpose.
